Improve the productivity of the outbound dialing campaigns

CList is an application that helps contact centers improve their outbound campaigns’ performance. Providing superior list planning and execution functions for campaign managers introduces sophistication in the communication strategies for heavy outbound dialing. Additionally, with its deep learning technology, the AI-powered add-on application, CList Forecaster, improves the contactability and the business call outcome by predicting the ‘Best Time to Call’.

From raw data to campaign lists

CList provides automation for importing customer data from flat files or databases by using all modes of data loading. Furthermore, customer information is updated dynamically from external sources using a REST API.  The data segmentation capabilities of CList enable managers to generate contact lists by applying strategic objectives, business rules, and operational policies to customer records.


Orchestration of communication strategies

With CList, campaign managers can create, control, and adjust elaborate outbound contact strategies for multiple channels. The unique capabilities of CList assist in developing the most suitable approach for employing successful customer engagement tactics.

Omnichannel campaigning

Customers are increasingly relying on their mobile devices to interact with companies. CList enables contact centers for executing proactive customer communications across multiple channels. As a result, campaign managers can design blended outreach attempts.

Automation of administrative tasks

CList automates administrative tasks triggered by real-time business results, schedules, or campaign events. As a result, it reduces the burden of manual tasks and improves the performance and productivity of the contact center by promptly adjusting communication plans and best channel engagements.



Prediction of  ‘Best Time to Call’

A key success factor of outbound campaigning is to reach every customer at the right moment. CList, helps companies achieve this challenging goal by predicting the ‘Best Time to Call’ for each contact. With the use of deep machine learning techniques, CList optimizes communication strategies for maximizing Contact, Right Person Contact, or Call Success rates.



Real-time and historical reporting

Administrators can assess the data quality, the performance of the team, and other metrics with the integrated reporting module of CList. The application updates valuable information about Right Party Contact (RPC) and Success rates in real-time.  Additionally, historical reports provide detailed information on the execution results with intuitive data visualization.



Easier compliance with regulations

Failing to comply with the strict regulations that govern automatic dialing can result in heavy fines. To mitigate this risk, ‘Do Not Call’ and Exclusion Lists can be imported to CList and applied to specific campaigns, categories of outbound dialing campaigns, or globally to all the active campaigns. Furthermore, CList can automatically control the pacing of the dialer so to keep the within the regulated limits.



2020 CUSTOMER Product of the Year

The prestigious CUSTOMER Magazine recognized CList with the Product of the Year Award for 2020.

Benefits for
contact centers

  • Gain control of your outbound dialing operations and achieve campaign results that are unattainable with traditional dialing.
  • Boost staff productivity with the improvement insights from integrated analytics.
  • Avoid annoying calls to your customers and meet the growing regulatory requirements governing Telemarketing and Collections campaigns.
  • Reduce the cost of serving inbound calls by outreaching customers with automated text, email, and agentless phone notifications.